2018
SurveyMonkey Apply
Applying SurveyMonkey's new branding to a new member of the family.
Agency
Craft&Crew
Year
2018
![](/ui/macbook.png)
![Screenshot of SurveyMonkey Apply home page](https://gregorterrill.com/img/transforms/project-shots/_half/screencapture-apply-surveymonkey-2021-04-04-13_44_53.jpg)
![Screenshot of SurveyMonkey Apply home page](https://gregorterrill.com/img/transforms/project-shots/_half/screencapture-apply-surveymonkey-2021-04-04-13_44_53.jpg)
![Screenshot of SurveyMonkey Apply case studies index](https://gregorterrill.com/img/transforms/project-shots/_half/screencapture-apply-surveymonkey-case-studies-2021-04-04-13_46_46.jpg)
![Screenshot of SurveyMonkey Apply case study](https://gregorterrill.com/img/transforms/project-shots/_half/screencapture-apply-surveymonkey-case-studies-mote-marine-laboratory-2021-04-04-13_47_38.jpg)
When Ottawa-based FluidReview was acquired by SurveyMonkey, they rebranded as SurveyMonkey Apply. Around the same time, SurveyMonkey itself was in the process of creating a new visual identity and rolling it out to all of its sub-brands. Craft&Crew was brought in to build a new website for SurveyMonkey Apply and help align their content with the new parent brand.
My role in the project was to develop a custom WordPress theme for the new Apply website, implementing the (still-in-progress) brand guidelines from SurveyMonkey and the new page elements created by Craft&Crew's design team.
After the launch of the site, I also implemented a new Case Studies section as well as a number of unique landing page and lead capture forms for specific use cases and A/B testing.